Overview

CateringBase is a leading online and mail order provider of professional catering equipment.

The Birmingham based company has grown rapidly in recent years and after successfully moving to new premises in 2010 decided to refocus and improve their online presence in 2011.

CateringBase felt their current website was underperforming and delivering a very small amount of sales and approached OhCreative to review and upgrade their existing website.

OhCreative moved CateringBase to their bespoke ecommerce product which has enabled the online store to take advantage of a number of improved features, all of which come as standard.

• Improved product display including multiple images with a zoom feature.
• Easy to use checkout include an option to pay as a guest or to register for the website.
• Online Google Product listings, maximising the reach of the website.
• 256 bit SSL encryption - improving customer confidence.
• SEO features, including advanced customisation of each page and an XML and HTML sitemap.

 The new website has been well received and immediately began to receive orders.